CIAO,
my name is Federica, I love to design digital services and products with a human touch, while also working on creative direction projects. Have a look at some of my work below, and if you want to read more about me, just click here.
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My first role as a designer, creating a brand, designing a website and doing creative direction for a young startup.
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Assembling an optimal design system while decluttering and improving the UX of the main interface for a financial well-being platform.
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Decluttering, restructuring and improving the interface, navigation and information architecture of an app fighting waste of any kind.
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Crafting a new brand, curating creative direction and designing a website for a heritage liquor.
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Decluttering and spicing up the UX while organising and improving the digital product library of Saas products.
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Design challenge of a product page with a focus on UI, for e-commerce about homewares in London.